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	<title>relevancePATH Inbound Marketing</title>
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	<link>http://relevancepath.com</link>
	<description>Be Relevant. Get Customers.</description>
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		<title>Welcome to relevancePATH Inbound Marketing.</title>
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		<pubDate>Thu, 02 Jul 2009 22:24:18 +0000</pubDate>
		<dc:creator>jp</dc:creator>
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		<category><![CDATA[lead generation]]></category>
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		<category><![CDATA[relevant marketing]]></category>

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		<description><![CDATA[Vancouver-based relevancePATH provides Inbound Marketing services for small to medium businesses wanting to engage their customers through Paid Search, Natural Search and Social Media channels. JP Obbagy has been leading online marketing strategies since 1996 and brings highly relevant experience to your organization.
Principles of Success:

Provide customer-relevant products and services.
Make it easy for your customers to [...]]]></description>
			<content:encoded><![CDATA[<p>Vancouver-based relevancePATH provides Inbound Marketing services for small to medium businesses wanting to engage their customers through Paid Search, Natural Search and Social Media channels. JP Obbagy has been leading online marketing strategies since 1996 and brings highly relevant experience to your organization.</p>
<p>Principles of Success:</p>
<ul>
<li>Provide customer-relevant products and services.</li>
<li>Make it easy for your customers to find you, understand your offering and buy from you.</li>
<li>Be open and truthful in your messaging.</li>
<li>Engage customers along the path and allow them to become part of your conversation.</li>
</ul>
<p>Quite simply: Be Relevant. Get Customers.</p>
<p>Best in success,</p>
<p>J.P. Obbagy<br />
Chief Strategist</p>
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